For my final year project I was frustrated with the amount of samples that go to waste in the fashion industry no matter how many sample sales or charities clothes are given too the cycle repeats. Samples will inevitably end up in landfills. 

​

I wanted to find a solution by using digital means. So, I created a website connecting digital design companies with fashion brands. Making it easy and efficient to introduce digital sampling. 

​

To launch the website and introduce the idea I created an immersive event taking stakeholders on a story of the effects the fashion industry is having on our planet.